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Ford Takes the Top Buying a new vehicle is a big investment, and every driver wants to know they're choosing a brand they can trust. That's why Ford's latest achievement is such exciting news. For the first time since 2010, Ford has been named the No. 1 mainstream brand in the 2026 J.D. Power U.S. Initial Quality Study (IQS), one of the automotive industry's most respected measures of new-vehicle quality. After years of continuous improvement, Ford has climbed from 15th place among mainstream brands just a few years ago to the very top. At Preston Ford of Denton, we're proud to offer a lineup built on quality, innovation, and reliability, giving our customers even more confidence when it's time to drive home in a new Ford. See which Ford models ranked in the top and shop them online or in person today at our trusted Ford dealership! What Makes This Award So Important? The J.D. Power Initial Quality Study looks at the real experiences of new vehicle owners during their first 90 days of ownership. Drivers report any issues they encounter, from technology and infotainment to build quality and overall craftsmanship. Simply put, fewer reported problems mean a better ownership experience. This year's results show that Ford isn't just improving its stats in the automotive industry; it's paving the way. Built Better From the Ground Up Quality doesn't happen by accident. Over the past several years, Ford has reimagined how its vehicles are designed, tested, and built. Engineers, manufacturing teams, suppliers, and software developers now work more closely than ever before, focusing on one shared goal: delivering the highest-quality vehicles possible. Ford has also strengthened its engineering process by bringing in hundreds of experienced engineers to identify potential issues before production even begins. At the same time, manufacturing plants have adopted advanced technology, including AI-powered inspection systems, to catch even the smallest imperfections before vehicles reach customers. Technology You Can Count On Today's vehicles are smarter than ever, and Ford knows drivers expect technology to work just as well as the engine under the hood. That's why one of Ford's biggest improvements came in software and infotainment. Every system now undergoes hundreds of thousands of automated test scenarios before reaching production vehicles, helping create a smoother, more dependable driving experience from day one. Whether you're connecting your smartphone, using navigation, or relying on advanced driver-assist technologies, you can enjoy greater confidence behind the wheel. These Fords Continue to Shine The impressive overall ranking is backed by outstanding performances from some of Ford's most popular vehicles. For the second consecutive year, these models ranked highest in their segments: Ford F-150 Ford Mustang Ford Super Duty Several additional favorites also earned Top 3 finishes, including: Ford Escape Ford Explorer Ford Expedition Ford Maverick In total, seven of Ford's ten eligible vehicles finished among the top three in their categories, more than any other automaker. Whether you need a dependable pickup for work, an SUV for the family, or a versatile daily driver, Ford continues to prove its commitment to building vehicles drivers can rely on. Why This Matters When you visit our trusted Ford dealership, you're not just shopping for a vehicle with impressive features. You're choosing a brand that's invested years into making every drive better. From award-winning trucks to family-friendly SUVs, today's Ford lineup reflects a commitment to craftsmanship, smarter technology, and continuous improvement. It's all part of delivering the kind of ownership experience our customers deserve. Our team is here to help you explore the latest Ford models, answer your questions, and help you find the vehicle that fits your lifestyle with confidence. Key Takeaways Ford's latest recognition isn't just another industry award. It's a reflection of years of innovation, engineering, and a commitment to building better vehicles for drivers like you. #1 Mainstream Brand in the 2026 J.D. Power U.S. Initial Quality Study (IQS). 41 fewer problems per 100 vehicles compared to last year, marking one of the biggest quality improvements among mainstream automakers. Ford F-150, Ford Mustang, and Ford Super Duty earned Best in Segment honors for the second consecutive year. Seven of Ford's ten evaluated models finished in the Top 3 of their respective segments, the highest percentage of any automaker. Ford achieved these results through significant investments in engineering, manufacturing, software testing, and quality control, all with one goal: delivering a better ownership experience. Experience Ford's Award-Winning Lineup Today There's a reason more drivers continue to choose Ford. Now recognized as the No. 1 mainstream brand for initial quality, Ford is setting a new benchmark for reliability and customer satisfaction. If you're ready to experience the difference for yourself, visit Preston Ford of Denton and explore our wide selection of new Ford trucks, SUVs, and cars. We look forward to helping you find a vehicle you'll enjoy for years to come! SHOP NOW

Celebrating America's Legacy on Four Wheels Few things capture the American spirit quite like hitting the open road. The freedom to explore new destinations, visit loved ones, and create unforgettable memories has always been woven into the American story. And for generations, American-made vehicles have helped make those journeys possible. As America celebrates its 250th anniversary, communities across the country are coming together to honor the people, places, and innovations that have shaped our nation. From hometown parades and family road trips to major celebrations across the nation, this milestone is a reminder of the pioneering spirit that continues to define America. At Preston Ford of Denton, we're proud to represent an iconic automotive brand built on American ingenuity, craftsmanship, and innovation. Whether you're looking for a hardworking truck, a capable SUV, a family-friendly vehicle, or a luxury driving experience, you'll find American-made excellence throughout the Ford lineup. Built on American Innovation Combining refined luxury with modern technology, Ford delivers premium comfort and sophisticated design for drivers seeking an elevated experience. With America marking 250 years of history, many families are planning getaways to national landmarks, historic destinations, and community celebrations. Whether you're heading to a nearby festival, exploring scenic backroads, or embarking on a cross-country adventure, the right vehicle can make all the difference. From powerful SUVs to luxurious family haulers, Preston Ford of Denton is proud to offer a wide selection of vehicles designed to help you make the most of every mile. Proud to Serve Our Communities At Preston Ford of Denton, we're honored to serve drivers throughout our communities while representing a brand that has helped shape the American automotive industry. As we celebrate this historic anniversary, we invite you to visit our dealership, explore our lineup of American-made vehicles, and discover the perfect companion for your next adventure. Here's to 250 years of innovation, exploration, and the freedom of the open road, and to the journeys still ahead. SHOP NOW

Is Your Car Past Its Prime? Many drivers reach a point where keeping their current vehicle becomes more expensive, less practical, or simply less comfortable. For anyone wondering, “When should you trade in your car?” the answer usually comes down to costs, reliability, and whether the car still fits daily life. A smart vehicle trade-in decision is not based solely on age. It depends on repair costs, trade-in value, mileage, your loan balance, and how well the car matches your current needs. Keep reading to discover when it’s time to trade in your vehicle and how you can value your trade today at Preston Ford of Denton. Watch for Rising Ownership Costs One of the clearest signs you should trade in your car is when ownership costs keep climbing. If routine service has turned into repeated visits for the engine, transmission, brakes, or electrical issues, your budget may be telling you it is time. A few repairs each year are normal, especially as a vehicle gets older. The problem starts when repair costs approach or exceed the car’s actual market value. If a major repair is coming soon, compare that bill with your estimated trade-in value. Spending thousands on an aging car rarely makes sense if that money could be used as a down payment on a more dependable replacement. Fuel efficiency matters too. If your current car burns more gas than newer options in its class, the long-term cost gap can become significant, especially for drivers with longer commutes. Evaluate Reliability, Condition, and Mileage High mileage does not automatically mean you need a different vehicle. Still, mileage often affects resale value, reliability, and the likelihood of expensive wear on critical systems. Mechanical and Safety Warning Signs Certain problems deserve extra attention because they affect both cost and confidence behind the wheel. If several of these are happening at once, the best time to trade in a car may be right now. Frequent engine trouble or recurring check engine lights Transmission slipping, delayed shifting, or harsh gear changes Brake issues that keep returning after service Rust, leaks, or suspension wear that affects drivability Outdated safety features compared with newer vehicles Modern safety features can be a practical reason to move on from an older car. If your vehicle lacks helpful features such as Blind Spot Monitoring, Automatic Emergency Braking, or updated airbags, a trade may improve daily safety, peace of mind, and convenience. Cosmetic Wear Also Affects Value Cosmetic details such as dents, interior wear, worn tires, cracked glass, and an inconsistent maintenance record can all influence the offer you receive. That does not mean every small imperfection needs to be repaired before trading in. Minor cosmetic issues are often not worth fixing. However, signs of visible neglect can affect how your vehicle is assessed and may lower its overall trade-in value. Consider Timing, Equity, and Market Value A good trade is often about timing as much as condition. If your car still runs well and retains decent value, trading before major problems arise can preserve more of that value. Check whether you have positive equity or negative equity. If your car is worth more than your loan balance, that difference can help lower the cost of your next vehicle. If you owe more than the car is worth, waiting may be smarter unless reliability has become a serious concern. Rolling negative equity into a new loan can make your next purchase more expensive than it needs to be. When Market Conditions Favor A Trade Used vehicle prices do not stay constant. If demand is strong for your type of car, truck, or SUV, dealerships may offer more competitive trade-in value than usual. Seasonality can matter as well. Fuel-efficient sedans and hybrids may attract more interest when gas prices rise, while all-wheel-drive vehicles often gain attention before winter in colder regions. It also helps to trade before a warranty expires, especially if your vehicle is nearing the end of bumper-to-bumper or powertrain coverage. Buyers and dealers often value vehicles more favorably when some warranty protection remains. Ask Whether Your Car Still Fits Your Life Sometimes the issue is not mechanical at all. Lifestyle changes are one of the most overlooked reasons people decide to trade. A growing family may need more space for car seats, strollers, or cargo. A new job with a longer commute may make fuel efficiency far more important than it was before. You might also need different capabilities. Someone who moved to a snowy area, started towing, or downsized to city driving may benefit from a vehicle that better matches those routines. If your current car no longer supports your day-to-day needs, holding onto it may create ongoing inconvenience and expense. In that case, when you should trade in your car becomes less about age and more about function. Comparing a Trade-In with a Private Sale Selling privately can sometimes fetch a higher price, but it usually involves more time, effort, and paperwork, such as listing the vehicle, answering buyer messages, arranging test drives, and managing the transaction yourself. Trading in at our dealership offers a simpler and more convenient experience. Our process is quick and straightforward. The value of your current vehicle can be applied directly toward your next purchase, and in many cases, you may also benefit from potential tax savings when you trade in rather than sell separately. A private sale may be worth considering if your vehicle is in excellent condition and you are comfortable spending extra time finding the right buyer. However, many drivers prefer the speed, convenience, and peace of mind that come with completing the entire process right here at our dealership. How to prepare for the trade-in process You do not need a perfect vehicle to get a fair offer. You do need preparation. Check your car’s estimated market value from multiple sources. Gather maintenance records, title information, and loan details. Clean the vehicle inside and out before appraisal. Know your loan balance so you understand your equity position. Get offers from more than one dealership if possible. Doing this gives you a clear understanding of your vehicle’s value so you can negotiate with confidence rather than relying on guesswork. Make the Decision with Numbers, Not Pressure The best trade-in decisions come from looking at the full picture. Consider factors such as repair costs, mileage, warranty coverage, fuel efficiency, safety features, and your vehicle’s current trade-in value. It is also worth considering whether your current car still meets your daily needs and lifestyle. If your vehicle is starting to require frequent repairs, becoming less reliable, or no longer meeting your needs, trading it in can be a smart next step. At Preston Ford of Denton, our team can help you evaluate your vehicle, provide a fair trade-in value, and make the process simple so you can move forward with confidence and explore your next vehicle. FAQs How do I know when it's time to trade in my car? It may be time when repair costs keep rising, reliability drops, or the car no longer fits your needs. Expiring warranty coverage, major repairs, and positive equity are also common signs. What is the 30-60-90 rule for cars? The 30-60-90 rule suggests putting 30% down, choosing a loan of 60 months or less, and keeping total car costs near 10% of gross monthly income. It is a budgeting guideline designed to keep vehicle expenses manageable. When not to trade in your car? Avoid trading if you have heavy negative equity, low repair costs, or a dependable car that will be paid off soon. Keeping a reliable vehicle is often cheaper than replacing it too early. GET STARTED